Our Team

Our team is composed of highly – experienced and passionate individuals on ablaze to create positive impact in the hospitality and tourism industry.

CONSULTANTS

Martin Aguilar

Founder & Chief Consultant
  • Over 15 years industry and academe experience
  • ASEAN Master Assessor
  • Masters in Tourism Development and Management – UP Asian Institute of Tourism
  • Certified Management Consultant
  • Certified Six Sigma Black Belt
  • Certificate in Initiating and Planning Projects – University of California
  • Certificate in Design Thinking for Innovation – University of Virginia Darden School of Business
  • Technical expert in the development of TESDA Training Regulations and Competency Assessment Tools for Front Office Services NC II, III. IV & Diploma Level and specializes in Rooms Division and Sales & Marketing
  • Expanded his horizon in the international scene being the:
    • Mutual Recognition Arrangement on Tourism Professionals (MRA-TP) Consultant for the ASEAN Secretariat
    • Regional Consultant for the Korea Research Institute Vocational Education and Training (KRIVET)
    • Concurrently serves as the National Expert for the Philippines for GIZ, a German development agency

Rita Sarmiento

Business Development and Marketing Consultant
  • Graduated Cum Laude with over 10 years experience in Sales and Marketing from various national and international brands such as: SMART, Cebu Pacific Air, Inc., SM Supermalls, St. Luke’s Medical Center,
  • Specializes in Personality Development, Digital Marketing, Social Media Management, Branding, Advertising, Promotions & Events Management

ASSOCIATE CONSULTANTS

Vic Alcuaz

Hospitality Headhunter, Trainer and Consultant
  • Over 40 years industry experience
  • Specializes in Human Resources Management and conducts world class training programs such as “Engaging Executives”, “Supervise Now”, “Team++” and “Excellent! It’s all about attitude!”
  • Hospitality trainer of choice whose clients include the Shangri-La group, Hyatt, Marco Polo, Sofitel, Pan Pacific, El Nido Resorts and many more.
  • Founder, Filipino Hoteliers Worldwide (Over 240,000 members from around the globe).

Anabelle Moreno-Ochoa

HR Consultant, Trainer and ASEAN Master
  • Over 30 years industry experience
  • ASEAN Master Trainer for Housekeeping
  • Former Chairwoman of the Tourism Industry Board Foundation, Inc. (TIBFI)
  • Lifetime member of the Association of Human Resources Managers in the Hospitality Industry (AHRM)

Dr. Gloria Baken-Siy

Housekeeping Consultant
  • Over 20 years industry and academe experience.
  • Specializes in Housekeeping and F&B Service
  • ASEAN Master Trainer
  • Technical expert in the development of TESDA Training Regulations for HK and F&B Services NC II, NC III, NC IV and Advance Diploma
  • Founder, Association of Administrators in Hospitality Hotel and Restaurant Management Educational Institutions (AAHRMEI)

Chef Ellen Rivera

Culinary Consultant
  • More than 28 years of professional cooking and kitchen management experience.
  • Specializes in Food Production. Licensed ServSafe Instructor and auditor,
  • ASEAN Master Assessor
  • Competency Assessor for Cookery NC II, NCIII, NCIV and Bread and Pasty Production NC II, NC III and NC IV

Susan Edilo

F&B Services Consultant
  • Over 30 years industry and academe experience.
  • Specializes in Food and Beverage Services
  • ASEAN Master Assessor
  • Technical expert in the development of TESDA Training Regulations for F&B Services NC II, NC III, NC IV and Diploma and Barista NC II

Lax D. Mendoza

Travel Services Consultant
  • Over 20 years industry and academe experience.
  • Specializes in Travel Agency Operations and Services
  • ASEAN Master Assessor
  • Technical Expert in reviewing Training Regulations for Travel Services NC II and developing training regulations for TESDA NC III for Travel services.